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PLAZA CUTLERY 2011 IN-STORE SHOW
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PLAZA CUTLERY Inc. is one of the finest cutlery stores in the world. We usually receive all the new knives as soon as they are available and are well stocked. Plaza Cutlery is family owned and operated by Lois (my mother), Dan (myself), Russ (my brother), Pam (my wife,), Yuko (daughter in law) and my son Andrew. My oldest son Bryan helps out when needed. Our staff consists of full & part time employees that are experts in swords, martial arts, gourmet cooking, sharpening, old knives to modern custom knives. Someone is always on hand or a phone call away for an answer. Our family background in cutlery goes back to about 1948. My father worked for a major hardware distributor, which carried a large selection of cutlery where he met my mother Lois. In August of 1959 Dad got his dream job as a sales rep for W.R. Case & Sons Cutlery for Southern California, Arizona, New Mexico, Las Vegas and El Paso until his death in August of 1976. Dad was also a big Case pocketknife collector but he loved all types of knives. After his death my mother Lois took over his territory for a few years as the first female sales rep for a major knife company. With the successes of “Plaza Cutlery,” however, she needed to help me with the store. We opened "Plaza Cutlery” in December of 1974, two months after I got out of the Army. (For those of you who are interested I was 11Delta “Armor Reconnaissance” in Germany, Dad was a grunt in the Third Marine Division in WW2.) At the time we opened our store there were very few cutlery stores in the USA. Plaza Cutlery has been copied but we have always tried to stay a step ahead. We were among the first to carry “Custom Knives” and to produce an all custom knife show, the “California Custom Knife Show” which has been copied by all the other knife shows. We are now doing a new “Custom Knife Show” that is different then our old show. Watch this sight for updates as the next one is in 2010. Knife companies have asked us for help in developing products and ways to market them. Dan (myself) was also the driving force behind forming “NICA” National Independent Cutlery Association made up of members who are committed to the industry and not fly by night outfits so you will have confidence in each member. My goal has been to get good exclusive items for our association and special collector items that will go up in value. As you can see we are very involved in the cutlery industry. We will keep this site up to date the best we can. We can not be responsible for mistakes as I always make them. We will do our best to keep them to a minimum! Thank you Dan Delavan |
